Best Things to Do in Sapporo, Japan

Only squeezed out one week in Hokkaido? Digging into the best things to do in Sapporo should be high on your travel wishlist! Sapporo is the lesser-known capital of Japan’s northernmost island of Hokkaido. It’s the 5th-largest city in Japan, but it’s far younger than other popular Japanese travel destinations. Sapporo tallies only 150 years of history.

That doesn’t mean the top tourist attractions in Sapporo are any less compelling. In Sapporo, you’ll discover Japan’s surprising penchant for brewing beer. Or, visiting in the colder months, you’ll watch a winter wonderland unfold before your eyes.

Not sure where to go and what to do? Plan your trip to Hokkaido’s capital with this guide to the best places to visit Sapporo!

What to see & do in Sapporo

Mount Moiwa

Even with only one day in Sapporo, don’t miss a chance to scope out the city from above at Mount Moiwa. Looming east of the city center, Mount Moiwa soars 531 meters above sea level and unleashes spectacular 360-degree views. From the top of the mountain, you’ll see most of Sapporo, the Mashike Mountains, and Ishikari Bay.

Alongside Hakodate, Nagasaki & Kobe, Mount Moiwa offers the finest night views in Japan. Visiting in the evening is an absolute must on your quest for what to do in Sapporo.

View from Mt. Moiwa

Done breathing in the unforgettable panoramas from the observatory platform? Explore Mt. Moiwa’s other attractions. Browse through souvenir shops or gaze at the sky at the planetarium. You can also enjoy a meal with stunning city views at the peak’s romantic French restaurant.

Getting there: One of the most exciting parts about Mt. Moiwa is getting there. From Susukino, take a local tram to the Ropeway Iriguchi Stop. From here, either walk or hop on the shuttle bus to Moiwa Sanroku Station. Proceed up Mt. Moiwa on the Moiwa-yama Ropeway and the cable car from Moiwa Chufuku. They’ll take you to the observation platform at the summit.

Susukino

Sure, it might lack the excitement of Kabukicho in Tokyo or Dotonbori in Osaka. But Japan’s northernmost entertainment district of Susukino proves Sapporo is anything but boring.

Like entertainment areas in any modern Japanese city, Susukino dashes among the city’s coolest places to see. The district flashes with a splattering of neon signs. The gentle glows light the way for a slew of karaoke bars and pachinko parlors. Among them, you’ll also find some of the city’s tastiest restaurants and eateries.

Susukino

When you’re not down for a wild night on the town, settle into one of Susukino’s most popular corners, Ramen Yokocho. This narrow alleyway hosts the city’s most popular food: miso ramen. The dish is one of the tastiest things to eat in Sapporo and is near the top of the list of must-try Japanese foods.

Getting there: The city’s most exciting district lies directly in the center. It’s accessible both by foot and via Sapporo’s public transportation at Susukino Station.

Odori Park

At first glance, it might not look like one of the finest city parks in Japan. But there’s a whole lot going for Odori Park. This long & narrow stretch occupies the space between two lanes of Odori, one of the main drags of central Sapporo.

Odori Park

Odori Park is a favorite recreational spot for Sapporites. On any visit, you’ll see locals walking about and relaxing. The park also hosts several popular festivals throughout the year.

The most famous festival of the year here is the Sapporo Snow Festival. This 7-day annual affair sees Odori Park explode into a winter wonderland. During the festival, the park abounds with snow & ice sculptures. If you’re visiting in winter, the festival tops the list of what to see in Sapporo!

In autumn, another one of the best times to visit Hokkaido, Odori Park erupts into its fall shades. It’s a scene unlike any other in the city!

Getting there: Odori Station lies at the eastern fringe of the parkland. From Sapporo Station, Odori Park is a 15-minute walk south.

Sapporo TV Tower

Already reveled in the comfort of Odori Park? Get a glimpse of it (and the rest of central Sapporo) from above at the city’s most famous landmark, Sapporo TV Tower.

Rising 147.2 meters, Sapporo TV Tower is one of the tallest buildings in the capital of Hokkaido. It supplies some of the city’s finest views. For high-flyin’ photography, it’s one of the city’s most popular places to visit.

Sapporo TV Tower

To get the full experience, scoot up to the observation deck. It sits at the 90-metre level. From it, you’ll enjoy 360-degree views over the city—and even as far as the Sea of Japan and Ishikari Plain.

The Sapporo TV Tower is also connected subterraneously to Aurora Town. This 312-metre-long underground shopping street is jammed with shops, restaurants, and cafés.

Getting there: From Odori Station on the Namboku, Toho, and Tozai Lines, use Exit 27. You’ll emerge at the tower.

Sapporo Beer Museum

Think that drinking great beer is confined to places like Germany or Czech Republic? Prepare to experience a revelation at the Sapporo Beer Museum.

Hokkaido’s beer industry sports a history as old as the city itself. And it all started with the Hokkaidan capital’s namesake beer: Sapporo. Since its first appearance in 1877, the brand has grown into one of the world’s most popular brews.

Sapporo Beer Museum

The Sapporo Beer Museum walks visitors through the history of Japanese beer industry. It starts from its humble beginnings in Hokkaido, moving through how Japan’s favorite beer is brewed today.

Beyond beer history, the museum is home to the Sapporo Beer Garden. The popular venue assembles several restaurants and beer halls inspired by their Bavarian forefathers and is a top point of interest for beer lovers. Enjoy all-you-can-drink beer (responsibly, of course) and all-you-can-eat BBQ lamb to soak up the suds.

Getting there: The easiest way to access the museum is via the Loop 88 Factory Line bus, running from Odori or Sapporo Station. From the metro, it’s a 15-minute walk to the museum. The closest station is Higashi-kuyakusho-mae (Toho Line). It’s a 25-minute ride from Sapporo Station via Kita-hachijo Dori.

Sapporo Clock Tower

Sapporo Clock Tower shatters Japan’s reputation for ultra-modern skyscrapers & ancient wooden merchant houses. Actually, the tower would be more at ease in a colonial American town than a Japanese city of almost two million!

This famous historical building sports a late-19th-century clock from Boston. Both the building & clock date back to the city’s founding. At that time, the clock tower acted as an exam hall for the Sapporo Agricultural College.

Sapporo Clock Tower

Sapporo Clock Tower is one of the city’s most-visited attractions. Even so, it’s more interesting for history buffs than casual travelers.

Curious visitors should spend time plying through the first museum. You’ll learn about the tower’s history and of Sapporo’s early days. Follow your lesson up with a visit to the clock exhibition and ceremony hall on the second floor.

Getting there: Sapporo Clock Tower is easy to find. It’s wedged between Sapporo Station to the north and Odori Station to the south. From Odori Station it’s a 4-minute walk northeast to the tower. The main station is 10 minutes south by foot.

Tanukikoji Shopping Arcade

While sashaying about Susukino, don’t miss out on the Tanukikoji Shopping Arcade. This covered shopping street is about one kilometer long. The stretch sports about two hundred small shops, bars, and restaurants.

The Tanukikoji Shopping Arcade is nearly as old as the capital of Hokkaido itself. It was established during the Meiji Era as a merchant area for the masses.

Tanukikoji Street

Tanukikoji Shopping Arcade refused to become a stash for big brands and upscale boutiques. Instead, it’s found its sweet spot with a variety of vintage clothing shops, second-hand stores, and record stores (remember those?). There’s also a smattering of restaurants and eateries here to tackle all your Japanese food cravings.

Not keen on dropping yen on some goods? Tanukikoji is the perfect place to get a sense of Sapporo’s buzzing nightlife. Wander about nearby Nish 7-Chome Dori. A deluge of izakaya (Japanese pubs) awaits. It offers a tamer, more traditional after-dark experience than Susukino.

Getting there: From Susukino Station, walk two blocks north. You’ll see the entrance gate to Tanukikoji to your left.

Where to stay in Sapporo for sightseeing

Figuring out where to stay in Sapporo is hardly as challenging as in other Japanese cities like Tokyo or Osaka. (Even the smaller but more popular Kyoto is tougher.)

For most travelers, the city center is the most obvious choice. Staying between Sapporo Station and Susukino will keep many of the top things to do in Sapporo within walking distance. It’s the most convenient option for visitors.

Here are a few hotels to start your search…

  • Ibis Styles Sapporo: This delightful 3-star hotel is located steps from beautiful Nakajima Park. The modern rooms are spacious & clean, and feature contemporary furnishings for your comfort. Extras like on-site massages and a hotel shuttle defy its budget category.
  • Daiwa Roynet Hotel Sapporo-Susukino: This super-central hotel, located in Susukino, delivers a fantastic accommodations experience. It charms guests with its spacious rooms and modern decor.
  • Cross Hotel Sapporo: This is one of the coolest hotels in Sapporo. It showcases modern rooms with superb skyline views. Kick back at the indoor or outdoor onsen-style baths. The chilled-out second-floor bar is a great place for a relaxing nightcap.
Ryan O'Rourke

Ryan O'Rourke is a Canadian traveller, food & drink aficionado, and the founder & editor of Treksplorer. With over 20 years of extensive travel experience, Ryan has journeyed through over 50 countries, uncovering hidden gems and sharing firsthand, unsponsored insights on what to see & do and where to eat, drink & stay. Backed by his travel experience and in-depth research, Ryan’s travel advice and writing has been featured in publications like the Huffington Post and Matador Network. You can connect with Ryan on Twitter/X at @rtorourke.

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